I In order to achieve the performance of source reduction of waste, mandated by Resource Recycling Act and Waste Disposal Act Enforcement Rules, the department of environmental protection of Taipei City Government implements “2011 promotion project in disposable products and resource recycling” on the basis of education and counseling to intensify the concept of source reduction and the idea of green consumption for the citizen and firms so that “the goal of all recycling with zero waste” can be reached from human spontaneous behavior. This project is divided into nine major tasks and these executive achievements are described as below: 1. Advocacies of source reduction of disposable products: We have invited 70 restaurants to participate in activities which offer special discount for whom brings his own tableware, 22 restaurants provide discount for self-own shopping bags and 54 casting shops to adopt the reusable dishware. Meanwhile, we’ve also hosted 12 advocacy activities of source reduction with 1,827 participants in Taipei City and the accompanied recycling achievement have been accomplished, including 2 workshops about the issue of safety recycling of mercury-containing products, regulation and proposal writing skill for limited plastic trays and packaging boxes reduction. 2. Founding and maintenance the website of recycling and accessible web: Maintaining and updating associate web of recycling including the website of recycling, website of resource recycling as well as website of furniture recycling. Meanwhile, we had have A+ certification in the accessible. 3. Establishing and updating App software to search the discount of self-own cutlery: Completing GPS location and sort path planning and maintaining the function of news and server. 4. Verification of “restricted disposable tableware” used in government departments, public schools and private schools: We have investigated 341 inspections and 29 department stores and all of them are qualified. 5. Verification of the usage on “limited plastic trays and packaging boxes”: We have verified 583 inspections and all of them are qualified. 6. Verification and counseling on “excessive product packaging restrictions”: We have investigated 1,044, 10 of them are disqualified as well as 12 of them are suspected substandard which have send to department of environmental protection for review inspections. Meanwhile, we have provided assistance to department of environmental protection to accomplished 2 fairs addressing excessive product packaging. 7. Verification of “restriction of the import and sale of mercury thermometers”: We have investigated 22 inspections. 8. Media and educational advocacy: We have provided media advocacy on the basis of 154 news ticker messages and 46 electronic messages. 9. Innovation: We have added Facebook into the web of recycling of Taipei City Government and published android app software which can be downloaded from App market. According to the requirements of project, we will continually assist with department of environmental protection to promote “the policy of source reduction and waste recycling” and will enhance the performance of source reduction through associated executions.